Bachelor of Science in Digital Media Arts

Use your creativity and imagination to bring ideas to life by earning a Bachelor of Science in Digital Media Arts. Specializations are offered in Graphic Design and Interactive Design.

Our DMA program provides educational collaboration with Media Design School (MDS) – also part of the Laureate network of universities – which is New Zealand’s most-awarded tertiary institute for digital and creative technology qualifications.

If you have pictured yourself working in graphic design, advertising, Web production, film, animation, television or gaming, one of these program concentrations may be right for you:

Two Specializations under the DMA program

Graphic Design Concentration: This concentration explores the principles, technology, practical applications, and methodologies that can help you produce creative graphic design solutions.

Interactive Design Concentration: Learn the language of Web design and begin to create a variety of interactive content for Web and mobile devices.

Career Opportunities

As the Internet continues to expand and the design industry booms, there is a continued demand for design and programming for gaming and the web.

While both concentrations require General Education classes as a basis for study, students in the program can choose electives to complement career interests, such as:

Bachelor of Arts in Game Art

This program has been developed to meet industry demand for highly skilled game artists who can create and develop interactive experiences across multiple platforms. Transform your creativity and passion for games into a global career.

The Bachelor of Art in Game Art is designed to give graduates the creative and technical skills required for a career as a creative professional in the game industry.

The program provides a systematic program of study in creative technologies, specifically in the core areas of Game Art and Game Design. Building on a strong core foundation in interdisciplinary art and design students develop the aesthetic and technical skills needed to be successful in a project-based collaborative team environment. Students learn to become creative problem solvers as they study game theory, game design mechanics, the meaning of play, and develop the artistic skills necessary to create beautiful 2D and 3D game assets. Understanding and applying these concepts students will use state of the industry software as they work in teams simulating a real world production environment. The focus of the final year of study is designing and completing a major game production.

The curriculum immerses students in design, moving from foundational knowledge and skill to the final year project designed to simulate a studio environment. Each term builds on prior learning encouraging student reflection and awareness of the history and breadth of the creative processes required to be successful in the industry. The program provides students with the tools they need to educate, entertain and tell stories through interactive game experiences. The curriculum is designed to scaffold the learning, layering foundational art, game design, technical skills, and production experiences, weaving them together in increasingly complex ways.

Highlights

Career Opportunities

Bachelor of Arts in Animation

The Bachelor of Arts in Animation provides a comprehensive knowledge of technical requirements and essential project experience that prepares students for entry into global film, television, animation and game studios. Our faculty bring industry experience and expert knowledge that provides highly relevant and in-depth learning.

During the first year, students learn foundation art and design skills and achieve intermediate proficiency in industry standard technical tools and software.

The second year involves immersive group projects in addition to core classes. By the end of the year, students pursue a specialization in visual effects, technical 3D or 3D animation studies. Students retain a specialist focus for the remainder of their studies, however all core subjects including tutorials, theory classes, and art classes are taught collectively.

Highlights

Career Opportunities

Bachelor of Science in Game Programming

This degree combines the strategy and creativity of game development with programming to create exceptional graduates who gain a highly developed technical knowledge base, skillset and the experience to confidently enter the industry as a game programmer or software engineer.

The Bachelor of Science in Game Programming prepares graduates for careers in the field of software engineering with a focus in game programming. Graduates will develop a well-honed skill set in game programming and a strong command of specialized technical and academic knowledge. Students learn basic theories, principles, and skills required for game programming and game development including C++ programming and practical math and physics skills. Students gain experience constructing, testing, and debugging simple computer games. Students consider management strategies needed to create a production, and collaborate with Game Art students on a major production and a “post-mortem,” where they analyze strengths and weaknesses of their production product and process.

Each term of the curriculum focuses on related areas of design. This fosters student immersion in the topic while demonstrating the linkages among different aspects of design and game art. This program blends the traditions of design with current technologies and projections for the future of the industry.

Highlights

Career Opportunities

The Media Design School Connection

NSAD’s DMA programs provide students with in-demand skills in digital media through a curriculum that emphasizes industry connections, international experience and interdisciplinary studies. These programs are offered through a collaboration with Media Design School (MDS) in Auckland, New Zealand, New Zealand’s most-awarded higher education institution for digital and creative technology qualifications.

Both NSAD and MDS are part of the Laureate International Universities network. Students in the DMA program will have opportunities to study at our well-renowned universities around the world in countries such as Italy, China, Peru, New Zealand, Mexico, Brazil, and Istanbul. Initially, students can spend a semester at the Media Design School in Auckland, New Zealand. NSAD’s curriculum has been developed in cohort with MDS to leverage the expertise and resources at both schools. Without missing a beat, students can have an incredible educational experience in an international setting-without incurring any additional costs for tuition! Yes, there are no additional tuition costs to students; this feature in the program is unparalleled. The MDS study-abroad semester typically occurs between the third and fourth years and requires study of full-time equivalency.

Linda Sellheim Director of the Media Design School of Digital Arts at NSAD

Linda Sellheim is an educator with vast experience in creating game art and digital design curricula. She leads the development of NSAD's global digital design programs and manages its collaboration with the award-winning Media Design School (MDS) in Auckland, New Zealand. Sellheim has broad experience in the digital arts industry as well as academia. She worked in Autodesk's Entertainment division as a curriculum development manager and later as an education product manager. Her academic experience includes serving as academic director at The Art Institute of California's San Diego and Orange County campuses. She has taught at the University of California, San Diego; California State University, Fullerton; University of California, Irvine; the Fashion Institute of Design & Manufacturing and the Academy of Art University. Sellheim earned an MFA in Visual Arts/Games and New Media from California State University, Fullerton, and a BFA in Illustration from the Art Center College of Design. She is a member of the International Game Developers Association, the Association for Computing Machinery and Women in Games International.

Sandeep Kulkarni Associate Professor

Sandeep Kulkarni has worked in the animation and visual fx industry since 1995. He holds a B.S. in Physics and Electronic Instrumentation from the University of Mumbai and a MFA in Electronic Arts from the University of Cincinnati. He is an Autodesk Certification Evaluator (ACE) for Autodesk Maya, 3ds Max and Softimage and also an Autodesk Certified Instructor (ACI) for Autodesk Maya and 3ds Max. Sandeep currently works as Facility Trainer for RGH Entertainment in Woodland Hills, California and is responsible for creating and delivering global training content across two studios in LA and studios in Amman (Jordan), Manila (Philippines) and Dubai (UAE). Prior to RGH Sandeep worked as a Training Specialist at Digital Domain which is an Academy Award winning visual fx studio in Venice, California and Vancouver, British Columbia. Sandeep is a generalist when it comes to computer graphics with animation, rigging, fx and look development being his passions.

Asa Enochs Lecturer

Asa Enochs is a concept artist for Juggernaut Games and has been teaching art for video games for over eight years. After graduating with a degree in Architecture from the University of California, Berkeley, Asa worked in the architecture and landscape architecture field for four years before transitioning to freelance illustration and concept art. Over the years he has worked as a freelance artist for many companies including Sony Online Entertainment, Autodesk, and many indie game companies while also obtaining his MFA in Illustration from California State University Fullerton in 2012. In his current position as head concept artist at Juggernaut Games, Asa is not only in charge of the visual development for the company but also helps with game design and has taken on the lead design role for Juggernaut's upcoming mobile game. In his free time, Asa is an avid designer board game player and collector and has played hundreds of board games. He and a small group of friends have been actively designing their own board games for a few years now. Asa has found that understanding and creating board game mechanics has made him a much better video game designer. His passion for both game design and visual design are what make him so interested and continually excited to work in and teach about the video game industry.

Explore the Digital World

Degree Programs

Digital Media Arts: Use your creativity and imagination to bring ideas to life by earning a Bachelor of Science in Digital Media Arts. Specializations are offered in Graphic Design and Interactive Design. Create stunning websites with specialised content such as these: IPS monitors are front runners for the best gaming monitor title. Find the best turntable and start listening to those great tunes on the record player. Get beautiful chicken coop ideas to help you get inspired on planning your coop. This king mattress is really the best for king-sized beds. This side sleeping pillow is hands down the best pillow for side sleepers. More Info »

Animation: This Bachelor of Arts program, developed in collaboration with Media Design School in Auckland, New Zealand, combines creativity with a comprehensive technical skillset and essential
project experience that will prepare you for entry into the film, animation and gaming industries. More Info »

Game Art: This Bachelor of Arts program has been developed to meet industry demand for highly skilled game artists who can create and develop interactive experiences across multiple platforms. Transform your creativity and passion for games into a global career. Our students have gone on to develop websites such as this site on the best way to get rid of ants once and for all. These fragrance brands create the best perfumes for women. This source on how to learn the skill of potty training in 3 days to successfully potty train your boy. This guide which shows you how to build a portable chicken coop. This article which summarized the qualities to look out for in the best wireless mouse for gaming. More Info »

Game Programming: This Bachelor of Science degree combines the strategy and creativity of game development with programming to create exceptional graduates who gain a highly developed technical knowledge base, skillset and the experience to confidently enter the industry as a game programmer or software engineer. More Info »

Envision Your Future Here

You have a VISION to share. The time is NOW. The place is NSAD.

Our single-minded purpose means that you will get the kind of education you are looking for – one that is progressive and focused on both problem-solving and experiential learning. You will be taught by instructors who are actively working in the profession, meaning that they are at the cutting-edge of the ever-changing field of digital arts. NSAD provides you with the building blocks for future success and a satisfying career, and we give you the skills to share a better world.

MEET THE FACULTY

STUDY ABROAD IN

NEW ZEALAND

CLICK HERE FOR MORE INFO

Conveniently located in downtown San Diego, NewSchool of Architecture and Design (NSAD) puts you blocks away from lively entertainment, academic resources, and many cultural riches that provide a well-rounded learning environment. NSAD’s campus is on the trolley line, one block from primary bus lines, and a short walk from the train station for easy commuting.

NewSchool of Architecture and Design
1249 F Street
San Diego, CA 92101
Phone: 800-490-7081
Fax: 619-235-4651

Request Information